Bulgarian news Public Relations (Public Relations), abbreviated „PR“ and colloquial „PRIOR“ is a sphere dealing with the maintenance of the public image of famous or public figures, organizations and programs. This is an activity that creates a mutually beneficial relationship between an organization and its users, from which the relationship depends on its success or failure. IP-related activities include conferences, media cooperation, crisis communications, social media, and personal contacts with employees in an organization. In contrast to the one-way ad, the goal of the pillar is to have interaction, to have feedback.

Източник: Bulgarian news

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